Using data insights to communicate a brand’s value proposition though campaigns, content, and PR in both digital and traditional media spaces, I’ve built my career on telling and translating stories for the right medium.
And I owe it all to my eclectic background.
I’ve been on TV, interviewed celebrities, designed an executive briefing center, built a digital city, given social media workshops from government agencies to fortune 500 companies, created and revived brand campaigns, and wrote for many publications in Chicago and beyond.
With these experiences combined, I am now able to expertly communicate what's great about unique work environments - because I have truly seen them all. I also love chatting and comparing notes about all things employer brand.
Content Featuring Elizabeth Vassolo
Explore the basics for developing a global employer brand from building the business case, developing the message and activating it across touch points.